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paidContent

The Economics of Digital Content
Experiments in viral journalism: Trinity Mirror launches Ampp3d for sharing data-driven stories
As we pointed out recently, everyone seems to be trying to come up with an Upworthy or BuzzFeed-style portal that does “viral” content, and that includes media outlets like the Washington Post, wi...
Beyond the paywall: Beacon wants to make it easier for journalists to become like Andrew Sullivan
While newspapers everywhere are doing their best to emulate the New York Times by erecting a one-size-fits-all paywall around their content, some individual writers like Andrew Sullivan are trying to ...
Are Flipboard and Currents marketing partners or scams that take advantage of publishers?
Tablet-based reading services like Google Current and Flipboard — which says it has doubled its userbase to 90 million in the past six months — are a boon for anyone who wants to consume content q...
Why big media is buying YouTube stars — and who could be next
It’s been clear for a while now that big media brands are taking web video seriously, but how to get organic traction within the space has proven to be a bit of a pickle. The clearest example of thi...
Another way to get paid for your content: Dynamo goes white label for creators
Pivot alert: Dynamo, one of the first companies to make pay-to-play possible for independent creators, is taking a new approach. Beginning in January, according to founder Rob Millis, the Dynamo playe...
‘Content is king’ again: why Bill Gates may be right after all
For many of us working in the content industries, the last few years have been challenging, with layoffs in old companies, shrinking online ad rates in the new and tech investors who would rather back...
Is it time for the New York Times to embrace sponsored stories?
As news publishers confront a troubled online ad market, many of them are turning to “native advertising” which lets marketers create content that resembles a website’s natural content. The New ...
PRSS aims to be a low-cost iPad magazine factory in the cloud
By launching their own iPad-only travel magazine, TRVL, in September 2010, entrepreneur Michel Elings and photographer and writer Jochem Wijnands garnered glowing reviews and a shout-out from Apple SV...
Content newswire NewsCred buys cloud publisher Daylife
NewsCred is a media upstart that offers a one-stop shop for high quality content from the likes of the Economist and Bloomberg. After relaunching less than a year ago with a $4 million investment, the...
Netshelter Launches New RSS-Style Ad Format For Blogs
The blog ad network NetShelter, which counts with hundreds of technology blogs and some 4,800 bloggers am...
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