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From GTC and GDC to Shoptalk: Major industry events put AI on center stage

DATE POSTED:March 21, 2024

From microchips to gaming to e-commerce, three previously disparate worlds all share a similar thread this week: the ever-promising allure of artificial intelligence.

It’s no surprise AI is a major focus at three major conferences taking place this week: Nvidia’s GTC (“GPU Technology Conference”), GDC (“Game Developers Conference”) and the retail-focused Shoptalk. In both Silicon Valley and Las Vegas, countless companies are using the annual events to promote new products and services while riding the current wave of hype. But will more computing and more data lead to more opportunities, or just more noise? As Nvidia heralds the next era of computing, others hope to tap into new ways of using AI for retail, search, marketing and the omniverse. 

“We’ve increased computation by 1,000 times in eight years,” Nvidia CEO Jensen Huang said on Monday during his GTC keynote. “Remember back in the good old days of Moore’s Law, it was 10 times every 5 years, [and] 100 times every 10 years at the middle and the heyday of the PC revolution…The rate at which we’re advancing computing is insane and it’s still not fast enough.”

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