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What the Netflix-Warner Bros. deal means for sports. And why it is not simple.
At the start of 2025 Netflix set a target of achieving 430 million subscribers worldwide by 2030. The deal to acquire the streaming platforms not to mention content of Warner Bros. Studios means this is likely an underestimate in both deadline and sheer mass of consumers that now comes under its wing. Netflix has?confirmed?it will officially acquire Warner Bros in a deal worth $82.7bn, under...
Contributing Editor Jan Ozer recently spoke with Alex Davies, senior analyst at Rethink Technology Research, about Rethink's new report, "The Media and Entertainment Transcoding Workload and Device Royalty Forecast for 2020 to 2030," and what it says about the future of VVC, AV1, and LCEVC for streaming publishers.
The more we automate, the less we notice when creativity starts to fade. You can feel it in production teams that stop questioning. You can hear it when the director's voice is replaced by a workflow alert. When efficiency becomes the loudest voice in the room, the human instinct that makes sport so compelling starts to fade.
Streaming Media Connect will launch December 9 with an exclusive Keynote Fireside Chat featuring GM...
News of Paramount's successful bid for the Champions League?and the weeks of rumours that preceded it have set the industry buzzing. It feels like a natural next step. Fans are global. The game is global. The biggest platforms in the world want premium, live, must-watch content.
Licensing data to LLMs is a potential revenue stream for streamers much like advertising on CTV platforms: it is an opportunity that didn't exist until recently that has the potential to deliver dividends for years to come. But as with CTV advertising, its viability and profitability won't happen overnight.
Partnership comes as CAMB.AI continues to break down language barriers between sports and fans, including recent live multilingual broadcasts with MLS and NASCAR
Reimagining ingest: Cut costs without cutting corners by treating ingest as a strategic, metadata-driven platform.
IRIS.TV recently partnered with Tubi so IRIS.TV could provide advertisers with the appropriate level of AVOD addressability, contextual targeting, and measurement. To learn more about IRIS.TV's tagging strategy and collaboration with Tubi, I spoke with Rohan Castelino, CMO of IRIS.TV.