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Where Have All The AI Returns Gone?

DATE POSTED:March 12, 2024

For all the hype around generative AI, we have yet to see much evidence that this new technology is lifting the top lines of customers who are spending money on it. That’s left many buyers to wonder: When will we see those long-touted returns from AI?

My colleagues and I tackled that question in this story today, which reported that customers of cloud providers are being cautious about spending too much on new AI services, given its high price, shortcomings in accuracy and difficulty in figuring out its value.

Microsoft may have had the most success in using OpenAI’s state of the art models to power its products. But even Microsoft’s new offerings have left much to be desired, according to Todd Lohr, a principal at consulting firm KPMG which advises multinational companies on automation and resells Microsoft’s products.