Retention Is Name of the Game for Netflix’s AI Strategy
Can entertainment one day turn into software? That’s the near-term future that Netflix is chasing, at least according to executive commentary during the company’s fourth quarter 2025 earnings call...
Netflix earned $1.5 billion from ads in 2025
Netflix's advertising business more than doubled its advertising revenue to $1.5 billion from 2024 to 2025 - and it's on track to keep growing. "We expect that [advertising] business to roughly...
Netflix Reports Higher Than Projected Q4 Revenue
Netflix reported 17.6% higher revenue in the fourth quarter, ahead of its projections, and revealed that its ad revenue had more than doubled in 2025 to $1.5 billion. That was the first time the compa...