IAB Standardizes Ad Terms to Accelerate Direct Buys
The Interactive Advertising Bureau (IAB) proposed new terms for voluntary use in contracts for direct buys of digital advertising.
The Direct Buy Addendum v1.0 covers sponsorships, audience...
AI Agents Are Now Running the Back Office at Insurance Giants
Insurance companies are beginning to deploy agentic artificial intelligence (AI) systems that do more than summarize documents or answer customer questions. They are orchestrating entire workflows acr...
Aristocrat announces the acquisition of Gaming Analytics, Inc
The entertainment and gaming content creation company Aristocrat announces it has acquired Gaming Analytics, Inc for an ‘undisclosed sum.’
The company is a US-based provider of AI-powered tool...
Tokenized US Treasuries Hit $10 Billion Milestone : Analysis
In a recent noteworthy development for the intersection of traditional finance and blockchain technology, the total market capitalization of tokenized U.S. Treasuries has exceeded $10 billion. This ac...