Dick’s invests in in-house influencers as brands seek control
The creator economy is booming and DICK’s Sporting Goods is vying for a bigger slice of the pie. Applications opened this week for the retailer’s third iteration of its creator program. That in-ho...
Media Briefing: The anatomy of the publishers’ SEO dilemma
This week’s Media Briefing examines how publishers are rethinking SEO in 2026, as AI reshapes search and a Google-reliant strategy grows riskier.
Who’s giving up on Google?
Media’s latest...
Congress Wants To Hand Your Parenting To Big Tech
Lawmakers in Washington are once again focusing on kids, screens, and mental health. But according to Congress, Big Tech is somehow both the problem and the solution. The Senate Commerce Committee r...
Mucinex and Lysol Turn Gen AI Into a Daily Decision Tool
Reckitt is one of the few global consumer goods companies that has moved generative artificial intelligence (AI) out of experimentation and into daily operations at scale.
Instead of runnin...