As every screen becomes shoppable, attribution problems resurface
In the latest “every surface becomes shoppable” news, more platforms are inking deals and rolling out shoppable ad formats across the open web. As more media environments become points of purchase...
Third-Party Risk and AI Gave Cyberattacks the Upper Hand in 2025
The threats snowballed in 2025. Cyberattacks stopped being episodic crises and instead became a persistent condition of doing business.
A persistent and costly condition. So much so that on...
Letter from the Editor-in-Chief
Not long ago, like many of you, I read what I feared might be The Next Web’s final article. In late September, TNW’s co-founder announced that the tech conference and news site would be winding do...