November, 2025

November, 2025

Why Are Bitcoin, Ethereum And XRP Prices Crashing Hard Today?
The post Why Are Bitcoin, Ethereum And XRP Prices Crashing Hard Today? appeared first on Coinpedia Fintech News The global crypto market has entered one of its sharpest correction phases in recent hi...

Formula 1, Others Oppose Arena Football One’s Logo Trademark Application
There is an incredible dearth of nuance when it comes to how some companies attempt to enforce their trademarks. A couple of things are true. First, an entity risks losing their marks if they don’t ...

WTF are synthetic audiences?
What if you could test a new product idea and get your audience’s reaction before launching, without bothering real people? Well, now you can, with synthetic audiences. The process involves ...

The CMO-CCO split is becoming a corporate fiction
The longstanding divide between marketing and communications is eroding — not with a bang but with a slow, uneven merging of responsibilities. What used to be two distinct tracks — one focused ...

‘Clicks don’t pay the bills, pipeline quality does,’ becomes LinkedIn’s case for its pricey ad prices
Media buyers tend to wince when LinkedIn comes up. The platform’s ad prices have climbed steadily this year, pushing into levels that make even seasoned planners pause. Inside LinkedIn, the view is ...

The ‘hot dog vs. sandwich’ problem in AI advertising
Subscribe: Apple Podcasts • Spotify The AI agents have come for programmatic advertising. And like AI’s invasion everywhere else, guardrails are needed. That’s especially true for an au...

Ad Tech Briefing: Digital Omnibus is about to land — here’s what it means for GDPR, and the future of ad targeting
The European Commission is set to unveil its Digital Omnibus package on Nov. 19, a sprawling reform effort pitched as a clean-up of Europe’s digital regulatory landscape. However, leaked drafts a...

Paramount Skydance’s remarks show principal-based media unease isn’t going anywhere
The back-and-forth over whether Publicis Group and IPG were both buying and selling ads for Paramount shows how contentious the practice remains, even as the holdcos try to normalize it. The spark ...

Viola Credit Introduces €300M Growth Lending Fund to Support European Tech Firms
Viola Credit, a global alternative credit asset manager with $4 billion in AuM to date, announced the launch of a Growth Lending fund dedicated to the European tech market. The fund, targeted at €30...

Experian Unveils Combined Credit, Cash Flow, Alternative Data Score
Experian, a global firm focused on data and technology, announced the Experian Credit + Cashflow Score. The model combines Experian’s credit, alternative and trended data, and consumer-permissioned ...

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B&T Television

February