October, 2025

October, 2025

Advertising’s new ‘universal language’ for AI agents sparks old debates about power and openness
Advertising loves to talk about transformation. It’s less fond of actually doing it. The latest case in point is the Ad Context Protocol, or AdCP. Billed as a shared, standardised language for h...

Ad Tech Briefing: Farewell to Google’s Privacy Sandbox, we barely knew ye
Farewell Privacy Sandbox, we barely knew ye. At its launch, Google heralded it as a bold declaration of the end era of the third-party cookie — the connective tissue that helped build the digi...

Walmart deepens relationship with OnePay, a one-stop finance app it helped create
This story was originally published on sister site, Modern Retail. In 2021, Walmart said it would create a fintech startup with venture capital firm Ribbit Capital, which has backed companies such ...

How creators are becoming their own networks with Night agency’s David Huntzinger
Subscribe: Apple Podcasts • Spotify The wheeling and dealing of the creator economy is changing as its maturation continues. The space is growing up as brands like Blue Apron are in-hous...

MMA repositions as Marketing + Media Alliance to emphasize in-market collaborative testing
What’s in a name, you ask? In the case of MMA, a lot, given that those three letters have worked hard to reinvent themselves over the last 15 years. The marketing organization known as MMA Glob...

Most Low and Moderate Income US Traders Now Invest in Capital Markets : Research
A survey released by The BlackRock Foundation and Commonwealth reveals that over 54% of Americans living on low and moderate incomes (individuals from households living on low and moderate incomes ran...

Payroc’s Tap to Pay Enables iPhone Contactless Payments
Payroc, a provider of payment processing solutions, now enables its U.S. merchants to accept in-person contactless payments with Tap to Pay on iPhone. With the Payroc Mobile iOS app, merchants can now...

Digital Bank Revolut Approaches End of $3B Funding Round at $75B Valuation
Digital bank Revolut and its backers are said to nearing the completion of a $3 billion fundraising round that reportedly values the UK-based fintech company at $75 billion. Revolut has now started in...

Crypto Battle by EMCD Set for Oct. 30, 2025: Showcasing Competing Investment Strategies
The internet and social media are flooded with countless analyses in the crypto space, where two types of strategies – risk and conservatism, often come into conflict. Which strategy works best in d...

BitMine and Strategy Capitalize on Market Weakness to Expand Crypto Portfolios
After the October crash shook global markets, crypto assets continued their volatile run, with Bitcoin (BTC) and Ethereum (ETH) still below their pre-crash levels. Despite the downturn, institution...

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B&T Television

October