This Week in B2B: Data, Trust and Treasury Innovation
In an era defined by volatility, resilience is strategy. And treasury, once confined to spreadsheets, is becoming the resilience function par excellence.
Across industries, a convergence of...
EU Proposes Removing Tariffs to Reduce US Duties on Cars
The European Commission has proposed reducing some of its tariffs on U.S. goods to gain relief from U.S. tariffs on European Union cars and car parts.
The Commission said in a press relea...
Divvying Up the Growing Digital Ad Spend
This article will look at the state of CTV and streaming advertising and monetization in the UK and EU, how the ad spend pie is divvied up, where CTV stands in relation to traditional broadcast, how t...