Google Flips OpenAI’s Shopping Strategy on Its Head

Google’s latest AI pitch to retailers is simple: Google isn’t planning to take a cut of purchases made through its Gemini AI chatbot and search results.

Instead, it plans to make money from its AI shopping push by selling a new type of ads to retailers. That approach is opposite that of OpenAI, which announced checkouts inside ChatGPT in September and says it will take a cut of sales but isn’t yet selling chatbot ads.