Feed Items
This week we’re pleased to share our interview with Roku’s Senior Director, Global Ad Platform Partnerships and Business Development Miles Fisher. We do a deep dive into Roku’s recently announced partnership with Amazon Ads, which appears to be a potentially significant milestone in CTV realizing its ultimate potential as a full funnel medium.
As Miles explains, key to the partnership’s...
Deloitte released its 2025 Digital Media Trends report this week. On the podcast Colin and I discuss our key takeaways related to social’s role in how consumers discover TV programs, sensitivity to SVOD price increases and churn, plus budgets for streaming services.
Thanks to this week’s sponsor, Looper Insights. Their new report is available here.
Listen to the podcast to learn more (31...
In May, 2025 a milestone was reached according to Nielsen’s The Gauge: total streaming viewership surpassed total broadcast plus cable viewership for the first time. Streaming had a 44.8% viewership share while traditional TV had a 44.2% viewership share. To put these numbers in context, back in May 2021 streaming had a 26% share and traditional TV had a 64% share.
As we discuss, there have...
This week we discuss a number of new developments that contribute to streaming sports’ momentum. These include NBCU making its RSNs available to Peacock Premium subscribers; Disney looking to buy NFL Media which could become a valuable piece of the flagship ESPN app slated to launch later this year; Comcast extending its Olympics rights through 2036, which benefits Peacock; Fubo adding the...
This week Antenna’s Co-Founder and CEO Jonathan Carson joins us for an exclusive interview to discuss the firm’s top streaming insights from 2024. Antenna’s research has become a go-to source of data for executives from around the industry.
In the interview we dive into a number of findings, including the shift in subscriber growth from paid to ad-supported streaming services, how sports...
Colin has been in London participating in a CTV conference, and this week he shares some of his observations about how the competitive landscape in Europe compares with the U.S. Among the topics we discuss are why FASTs are unlikely to grow as quickly as in the U.S., the burgeoning market for TV OS’s, and the introduction of broadcasters’ “super apps.”
The discussion is a great reminder that...
In concert with its Made on YouTube event, YouTube unveiled a slew of innovations aimed at enhancing creators’, viewers’ and advertisers’ experiences. Potentially the most high impact is a revamp of its CTV app which will offer “immersive previews” of creator content, modeled on best practices of SVOD apps like Netflix. Creators will also be able to customize how they categorize and organize...
This week we dissect the big news that Warner Bros. Discovery is going to split into two companies, one that will hold its global cable networks and the other that will hold the Warner Bros. and HBO/Max assets.
It has been a long, winding path for the Time Warner assets, starting with AT...
Colin attended the Connected TV World Summit in London this week and shares his observations about the CTV landscape in Europe and some of the challenges. First we discuss new research from Bango detailing strong adoption of Gen AI among younger users, and also new Gracenote research about the burgeoning market for FAST services.
Listen to the podcast to learn more (26 minutes, 55 seconds...
Starz will split off from Lionsgate in 2025 and on today’s podcast we discuss Starz’s streaming strategy, as outlined by CEO Jeffrey Hirsch in a presentation at the UBS Global Media...