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EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative

Tags: digital
DATE POSTED:July 4, 2025

We talk with Gianluca Gabrielli, co-founder of IAS Creative, a design studio that specializes in bringing crowdfunding ideas to life with 3D rendering, animation, and storytelling.

Based in Rome, Gianluca’s background in architecture gave him a unique perspective on design and visualization. Over time, he discovered how powerful storytelling and digital design could be in turning abstract ideas into tangible crowdfunding assets — even before a prototype exists.

In this episode, you’ll learn:

  • Why 3D animation is the most powerful visual tool for validation
  • How to create compelling product stories with zero inventory
  • The difference between studio renders and lifestyle scenarios
  • Why storytelling and branding must go hand-in-hand for crowdfunding success
  • How AI is changing the way creators communicate with agencies

Whether you’re in the pre-launch phase or gearing up for a full campaign rollout, Gianluca shares valuable tips on how to capture attention, create clarity, and make your product feel real to backers — even before it’s built.

Resources and Tools Mentioned:

The post EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative appeared first on CrowdCrux: Crowdfunding Demystified.

Tags: digital