WTF is open-source marketing mix modeling?
Improving media mix modeling is a top priority for U.S. marketers, according to a 2024 eMarketer study, with 61% claiming they’re working on making MMM “better and/or faster.”
Doubtless, many...
AI Briefing: Ad tech world debates how to address CSAM concerns
The big news of the week was Elon vs. Sam Altman, but in adland, our collective (AI-withered) attention was focused on other things.
The ad tech world tries to weather another brand safety storm
...
Onyxcoin (XCN) Price Weakens as Investors’ Activity Hits 4-Week Low
Onyxcoin (XCN) has faced a prolonged downtrend for the past four weeks, leading to significant losses for investors. Despite attempts at a breakout rally, the altcoin has struggled to maintain upward ...
Analyst Defends Pi Network’s Credibility Amid Scam Allegations
Amid the growing criticism surrounding Pi Network ahead of its Mainnet launch, an analyst has defended the project’s credibility, pointing to its global reach and utility.
Meanwhile, critics argu...
