Why there’s a CPM slump in a growing CTV market
CTV ad spend is up. CPMs? Not so much.
Midway through the year, buyers and sellers say CPMs are sliding. Depending on who you ask, they’re down anywhere between 10% to over 30% year over year. Th...
LGBTQ+ publishers grapple with a Pride Month ad spend slowdown
LGBTQ+-focused publishers faced a tougher-than-usual Pride month this June, as ad dollars failed to materialize.
Some saw fewer new advertisers and lower ad spend this Pride month compared to las...
A $245 Million Bitcoin Thief Pleads Guilty in the US
Veer Chetal, one of three men who stole $245 million in Bitcoin last year, just pleaded guilty to fraud and money laundering charges. He agreed to testify against his co-conspirators as part of the de...
Trump Media Authorizes $400 Million Share Buy Back
Trump Media (Nasdaq, NYSE, Texas: DJT), the namesake company of President Donald Trump and creator of Truth Social, says its Board of Directors has authorized up to $400 million of the company’s sha...
Brazilian Fintech Firm Becomes One of the Largest Bitcoin Holders
Méliuz, a Brazilian firm, became the largest corporate Bitcoin holder in Latin America after a $28.6 million purchase. The company bought BTC at the price of $103,864, so its investment has already g...
