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TikTok ad execs are finally talking — just enough to keep Q4 intact
With the Chinese government offering little indication it will sign off on TikTok’s proposed framework deal with Washington, ad execs are left addressing marketers’ concerns that the agreement cou...
Google’s AdX unit has begun striking deals with media agencies
Brands and media agencies rely on Google’s Ad Exchange (AdX) unit to buy programmatic ads from a wide range of publishers. But they’ve never had much luck negotiating the rates on that ad inventor...
‘We were getting crushed’: Brands cut back on free online returns to offset tariff costs
This article was first published by Digiday sibling Modern Retail. Free online returns — once a standard perk of e-commerce — are becoming the latest casualty of President Donald Trump’s tar...
Indie agencies focus on optimizing media and creative using AI to pick up more clients
Among the many ways generative AI and its machine learning ancestors are helping media agencies do their jobs more efficiently, campaign optimization seems to be catching on in a bigger way. Essential...
The Rundown: OpenAI’s ChatGPT Atlas browser aims to turn the internet into a conversation
As if ad execs didn’t already have enough to untangle when it comes to AI, OpenAI just threw another curveball: a browser called ChatGPT Atlas. Before panic sets in, take a breath. Digiday has the e...
Bitcoin now pays interest: How to earn money on your BTC while pumping the price
Bitcoin is now more than just something people trade or hold as a store of value; it’s starting to pay interest. But there’s a catch: the coins earning those rewards can’t move for months or yea...
How Apple’s walled garden protects ICE
Hello and welcome to Regulator. Of all the strange, unintended consequences stemming from major lawsuits, I never thought that the Trump administration's power to force Apple to remove ICE-trac...
YouTube’s AI ‘likeness detection’ tool is searching for deepfakes of popular creators
Starting today, creators in YouTube’s Partner Program are getting access to a new AI detection feature that will allow them to find and report unauthorized uploads using their likeness. As sh...
Did Microsoft just tease that the next Xbox is a PC and console?
We already know that the next-gen Xbox console isn’t locked to a single store, will use an AMD chip inside, and...
Ethereum Foundation moves $654 million in ETH amid online scrutiny of group’s transfers
The foundation's co-Executive Director Hsiao-Wei Wang said on social media the transfer was part of scheduled wallet migration....
Newswire > Tag: media
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