Microsoft’s Edge browser gets a built-in network speed test
In the latest publicly available version of Microsoft Edge, version 124.0.2478.80, a new tool has appeared in the browser’s toolbox. You can now measure your internet speed directly in the browser t...
Are we getting a ChatGPT search engine?
For decades, Google has monopolized the search engine game. Other search engines have come and gone in an attempt to overthrow it, including Bing, DuckDuckGo, and even TikTok — but the search giant ...
3 key observations about the Google March 2024 core update
Google’s March 2024 core update will hands down be one of the most talked-about SEO topics of the year, if not the last few years.
There’s so much around the update, from its length to the de...
Inside the Stream: 3 Key Themes from This Weekâs NewFronts
This week’s NewFronts highlighted three key and interlocking themes: TV OEMs’ emphasis on FASTs, AI’s role in driving video ads’ value, and CTV evolving to full funnel. We discuss each of th...
Google expands Performance Max to online marketplaces
Google expanded Performance Max to help merchants drive sales directly through online marketplaces, such as Amazon.
The big picture. Performance Max for Marketplaces allows sellers to create Googl...
Localized SERPs: Winning traffic and leads with service area pages
Google’s local search results have been shifting quite a bit since the start of 2024. As with the rise of Reddit and other forums, Google is trying to serve users more relevant and relatable conten...