AI Could Put ‘Holy Grail’ of Retail Offers Within Reach
Artificial intelligence (AI) is reshaping the way companies approach data-driven customer marketing.
The benefits of AI in marketing are substantial, experts say. AI-powered systems offer the potent...
A tribute to Mark Irvine
How does anyone document the amazing force for good that was Mark Irvine in a way that captures all that he was and all that he did for everyone?
Mark would often call me his unpaid PR team, but ...
How Google harms search advertisers in 20 slides
Google manipulated ad auctions and inflated costs to increase revenue, harming advertisers, the Department of Justice argued last week in the U.S. vs. Google antitrust trial.
What follows is a su...
Passkeys explained: How to embrace a passwordless future today
“Logging in without any passwords, how’s that supposed to work?” you may be asking yourself. After all, user names and passwords are so much a part of everyday life that it’s hard to imagine w...