Tag: advertising | BizAndTech Newswire

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EP #511 This Simple Kickstarter Trick Raised $97k in 2 Weeks | Tabletop Paragon
It’s time to forget everything you’ve heard about crowdfunding…THESE are the killer tactics you need to bring home a successful campaign on Kickstarter. Salvador Briggman here, and with your p...

Agency execs balance automation and strategy with new ad formats
Major ad platforms are increasingly pitching the promises of AI-driven advertising, but some industry experts say there’s a risk of over-relying on automated ad-creation and media buying. It’s ...

Vice Mayor’s Suit Against Marion County Cops Who Raided Her House, Newspaper’s Office Can Move Forward, Court Says
There is simply too much going on here to pretend there’s a way to succinctly sum up what’s led us to this point in our coverage. A small Kansas newspaper’s offices, the home of its 98-year-old ...

How brands are increasing trust and CTR by advertising in news publications
Jana Meron, vp of revenue operations and data, The Washington Post In 2023, more than one-third of brands entirely excluded news from their marketing mix, driven largely by concerns over brand suit...

Collaboration Between Trade and Major – How V3V Ventures Is Expanding the Telegram Ecosystem
Telegram started as a private messenger but eventually introduced public channels, allowing users to subscribe and receive updates directly in their chat list. This transformed Telegram into a med...

TikTok May Face UK FCA Probe Over Unregistered Crypto Exchange Claims
TikTok may soon face scrutiny from the Financial Conduct Authority (FCA) over concerns that the platform is operating an unregistered crypto exchange in the UK. This potential regulatory issue adds...

A long time ago, we used to be friends
A lot has been said about TV in 2004. That it was the best year of television of all time, the peak of the Gold...

SEC Charges Individual Behind Saitama Inu Meme Coin Launch
The US Securities and Exchange Commission (SEC) filed a lawsuit against an individual connected with the issuance and promotion of the Saitama Inu (SAITAMA), according to a complaint released recently...

Overheard at Prebid Summit: Addressability problem ‘really needs to be considered carefully’
The fall conference season in New York City is underway, and hot on the heels of Advertising Week came Prebid Summit, a one-day gathering where independent ad tech players shared their thoughts on the...

Marketers are not won over by new AI-powered search tools
The conversation around search advertising has reached a new fever pitch thanks to recently launched AI-powered tools like Perplexity and Google’s AI Overviews. Despite the buzz, some marketers and ...

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