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What if you could do only things you like and are good at when building your content business?
Sounds like a dream, right?
But it’s a strategy that has propelled Justin Welsh to earn $7M in revenue in five years with a 90% profit margin.
Earlier this month, Justin walked the CEX crowd through his thinking in his journey to become a hugely successful “accidental” content entrepreneur. I...
Entrepreneur: Amy Porterfield
Biz: Amy Porterfield Inc.
Tilt: Helping people succeed as online entrepreneurs
Scene: Website, Online Marketing Made Easy podcast, Two Weeks Notice book, courses
Snack Bites:
Amy left her job as director of content development for Tony Robbins to be her own boss. She started consulting but soon realized each client acted like her boss, so she...
Celebrate with confetti as frequently as possible.
That’s the advice from James Ferguson, author of The Confetti Culture Playbook.
“Celebrate every step of the way, not just the touchdowns but the first downs, too,” he says.
Content entrepreneurs aren’t known for doing a lot of celebrating. After all, most of you are or were solo businesses. It can seem awkward to throw confetti when you...
Entrepreneur: Latasha James
Biz: Latasha James
Tilt: Teaching how to build freelance businesses and leverage social media and video
Primary Channel: YouTube (199K)
Other Channels: Podcast (5K to 6K per episode), Instagram (37.4K), newsletter (30K), LinkedIn (1K), X (4.3K), TikTok (4.7K), Facebook (3.1K)
Time to First Dollar: 12 months
Rev Streams: YouTube, courses, paid...
Last week was the Content Entrepreneur Expo 2024. Two days, 50 speakers, and 45-plus hours of instruction on how to succeed as a content entrepreneur.
I’ve attended all three years of CEX – first in Phoenix, then last year in cloudy Cleveland, and this year in sunny Cleveland.
I’m a consummate note-taker. I have pages and pages from the different keynotes and workshops. I highlighted and...
Entrepreneur: Mirvat Hachem-Osseili
Biz: Bake My Day Mimo
Tilt: Making cakes and cupcakes and telling stories of life
Scene: YouTube (1.07M), Instagram (176K), TikTok (3.8M), Amazon affiliate
Snack Bites:
Mirvat started a home bakery and turned to Instagram as a channel to showcase her beautiful cakes. Then, she turned to TikTok to share the daily grind of a one-woman business...
Wow, what a week it’s been.
Thank you to all the wonderful creators at the Content Entrepreneur Expo (CEX). From the formal presenters to the informal conversations, you shared amazing inspiration and wonderfully practical tips.
So this Friday, I pulled five ideas from five Content Entrepreneur Expo presenters you can do right now.
1. Engineer accountability: Being a content entrepreneur...
Newsletter buzz grew last week with a couple of news items.
Beehiiv announced a $33M infusion in its newsletter platform. And Convert Kit’s 2024 State of the Creator Economy revealed newsletters/emails are the most popular content form as 58% of creators surveyed published them in 2023.
The growth fascinates me even though its popularity does not. Eleven months ago, beehiiv reported 7.5K...
Entrepreneur: Myles Cohen
Biz: The Gauntlet (sold in 2021)
Tilt: Discovering and changing the internal root causes of relationship problems
Primary Channel: Website
Personal Channels: Instagram (145K) LinkedIn (2.7K)
Time to First Dollar: 16 months
Rev Streams: Coaching program, courses
Our Favorite Actionable Advice
Grow an audience first: Myles used his Instagram...
“Consulting is dead.”
The headline screamed from the top of the front page of The Wall Street Journal last week.
A print version of Clickbait was clearly an ad — black text over a bright yellow-saturated page — but it got me thinking and made me want to read the rest of the page. And when I did, I came away with two thoughts.
First, the consulting firm Embark, which did the ad and a...