How we test USB-C cables at PCWorld
USB-C cables get no respect. Most people shop for the lowest-priced cable and call it a day under the assumption that they are all the same. They’re not though, and here’s how I weed out the good ...
Bill requiring TikTok sale or ban becomes law in U.S.
President Joe Biden today signed a bill into law that forces TikTok to either divest from Chinese parent company ByteDance or face a full ban in the U.S.
What it means. ByteDance must sell TikTok ...
Head of Google Search demands urgency as growth slows
Prabhakar Raghavan, the head of Google Search, expects his team to move more quickly and in different directions as part of a new “cost” and “operating reality.”
That’s according to aud...
LinkedIn advertising: A comprehensive guide
Are you seeking to broaden your marketing horizons and harness the vast opportunities LinkedIn has to offer? You’re in the right place!
This comprehensive guide dives deep into LinkedIn adverti...
3 ways to target your PPC competitors’ audience
Looking to improve your PPC lead generation efforts? Consider laser-focusing on the customers ready to buy from you right now – your competitor’s unhappiest clients.
This article reveals act...
Snap Takes Creator Creds, AR Focus To The NewFronts
MIAMI — Snap Inc., the company behind the popular platform Snapchat, is redefining its relationship with agencies through the newly launched Snap Advanced Partner Program.
This initiative is set to...
Google’s McDonald Goes Long & Short On CTV Ad Future
SAN JUAN, PR — The time when YouTube was best known for skateboarding dogs now feels like eons ago.
Two decades on, the video platform is now host to major broadcasters, as well as short-form conten...