A Parent Explains Why They Oppose NY’s ‘SAFE For Kids Act’
Editor’s note: We’ve written a few times about NY’s “SAFE for Kids Act” and it’s many problems. There’s a decent chance that bill gets voted into law this week. Samuel Johnson posted a w...
Microsoft Ads to allow Google conversion goal imports
Microsoft Advertising is rolling out a new feature that lets advertisers import conversion goals from Google Ads to optimize their campaigns.
Why it matters. This move aims to streamline cross-pla...
Generative AI’s role in shaping the future of advertising
I attended Google Marketing Live (GML) 2024 at Google’s Mountain View headquarters, and it was quite an experience. I witnessed firsthand the array of new product launches and updates that Google u...